Remember trading stamps? If you’re over 40, chances are you will. Every time you shopped at a participating grocery store or gas station they gave you stamps to paste into a book. When you’d accumulated enough stamps, you could cash them in for “free” gifts. These...
Have you ever wondered why some businesses may set up shop in areas that might not be very conducive to business and do quite well, while others are placed at major thoroughfares where walk-by and drive-by traffic are all but guaranteed? Yet within six months, they...
Every customer wants to feel that their needs and wants are being taken care of and are important. They want to know that they are wanted as a customer on a personal basis. They want sales or discounts tailored directly to their needs, not the needs of the majority of...
This is the first in a series of articles we will be publishing relaying thoughts and ideas from the Internet Retailer Conference in Chicago, which occurred June 5th through June 7th. Mark Goldstein, CEO of Loyalty Lab (a company that implements loyalty programs for...
Companies nowadays are coming up with various customer loyalty programs to ensure bigger profits for their companies. This may seem to be quite a worn idea already for a customer loyalty program, but people, no matter how wealthy they are, actually enjoy getting...
